Frozen Food Demand Still Surging

Sales of frozen food have continued to surge and increased by £221m in the last three months (w/e 6 Sept) according to the latest statistics from Kantar and the British Frozen Food Federation (BFFF).

The growth in sales follows an increase of £285m in the previous 12-week period from the end of March to 14 June, indicating that the popularity of frozen food has continued despite the easing of lockdown restrictions.

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